Product recalls are happening all the time, as can readily be seen from newspapers, store advertisements, government agency announcements and a variety of other media. Relatively few grab the headlines in the way seen with the publicity over Toyota’s worldwide recall of millions of Priuses and other vehicles in 2010. Barring rare cases of malicious tampering, each recall represents a breakdown of risk management, whether in design, manufacture or packaging, in communicating necessary information about the product’s characteristics, or in foreseeing ways in which a product might be innocently misused.